National Adhesives
Raw Materials Newsletter

When National Adhesives needed to educate their customers about global economic events impacting the cost of raw materials used in their adhesives products, they asked us to develop, research and write a bi-monthly educational newsletter. The first issue of Raw Materials Facts was published in the U.S. in November 2004. The newsletter was so successful that National’s European and Canadian operations republished it under their names. It is now also translated into Spanish for the South American operation.
Now National’s sales teams regularly rely on the information provided in Raw Materials Facts to help them explain the rising costs affecting their industry to their customers.

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